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Factors That Influence The Cost Of Search Engine Optimization

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Google Search Engine Optimization


That Delivers Results or its Free

Search engine optimization companies have a big task, ensuring that a specific business grows their organic presence in online search. Determining what costs to pay for any SEO services is influenced by the type of business you have. There are several factors that come into play when developing a search engine optimization strategy. This means that whether it is a small business, or a large operation, the cost can be highly variable.

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Our Experts will Fully Analyze the Current State of Your SEO Offering

There are simply items we look at such as: Is your website SEO friendly? Did you choose a layout that is customer friendly or did you design your website in a manner that you believed would allow your site to rank well on Google?

There are also more in depth factors we look at that greatly impact how Google looks at your website.

At GreenBanana SEO begin each campaign by conducting a thorough analysis of your company’s website based on SEO factors disseminated by the top SEO companies in the world.

Custom Content Created for You.

At GreenBanana, our SEO and marketing experts analyze every aspect of the web pages that achieve a first page ranking on Google, leaving nothing on the table. As such, we know that our relentless analysis of every relevant SEO factor available allows us to utilize search engine optimization techniques that have been proven to increase a website’s Google SEO rankings for the benefit of our customers.

The fact is, creating and posting fully optimized custom content on your website is one the most important aspects of SEO. According to Google’s guidelines, “Creating compelling and useful content will likely influence your website more than any of the other factors discussed here.”

On-Page Optimizations

On-Page SEO techniques share an interconnected relationship with Off-Page techniques and vice versa. Every improvement, change, or addition you make to your company’s website can improve your website’s rankings on all search engines, but the key to effective on-site SEO is being thorough and paying attention to even the smallest details of each web page of your business website.

Our SEO experts have spent years analyzing, and dissecting every element that affects a website’s SEO performance. This analysis has allowed our search engine optimization experts to utilize their on-page skills to build highly ranked websites for businesses all over the world, and now, we are ready to help you!

Business SEO Goals

The following are various aspects that influence the cost of paying a search engine optimizer for any particular business website.

  • Previous search engine optimization work done

For an SEO firm, more work is required on sites that have not had any previous SEO work done on them. This is because with a brand new, or unoptimized website, you are essentially starting from scratch. With a site that has been previously optimized, there might be less red flags to address, making the scope of work smaller. However, this is not always the case. For first time business starters, there is typically a lot of work to be done while optimizing to make the business to be known and well-established in organic search. Each site is different, so it is difficult to determine which SEO tactics will and will not work. In any case, it might be best to seek a pay-per-performance strategy. Therefore, it is up to the SEO agency to achieve high rankings on Google, before you are charged for the work that was completed

  • Business goals

A business goal for a particular business can influence the amount of money to be paid to a specific SEO firm. For instance, digital marketing will consider the rate to which the given business will grow and to what percentage rate it will have as a result. Once a business comes up with the final answer, they can then evaluate the amount to which the SEO services will be worth. With a pay-for-performance solution in SEO, you are paying for the results, not simply the work completed. In this way, there is less risk involved with a pay-per-result model.

Why Search Engine Optimization?


  • The need for SEO

It is important to consider whether an individual business is in need of SEO services. If you want to achieve a better position on Google search result pages, the correct move is working with an SEO professional to help in formulating the right strategies for the success of the business. The strategies involve auditing and coming up with final plans on how to improve the architecture of the site to achieve optimal performance on Google organic search.

With a traditional agency, the SEO work involved can be pricey, and it is not guaranteed to be effective. Google responds to sites in different ways, so paying up front for SEO work might not be the best decision for a business. You do not want to spend a certain amount of capital, and then not know what was done to your site, and if the SEO optimizations even worked. It can be effective to optimize your site in this way, but it is also risky. You want a clear picture on what’s going on when it comes to your SEO venture. You want clear reporting, support from the agency, and a pay-per-performance model that eliminates risk and maximizes success (Which we measure in audience conversion). SEO services are always of great importance, but you always want to make sure you are paying fairly for the work of an agency.

Our Focus Sets Us Apart From Other SEO Agencies


Everything we do at GreenBanana– from SEO to email to website design – is done with conversions in mind. Unlike other SEO companies, our programs excel when goals are identified and tracked as conversions. Once you identify what your goal or goals are, we’ll set up the conversion tracking and optimize your programs to find users most likely to convert, i.e. achieve the goal(s). Other search engine optimization companies will tell you that site traffic and clicks are great, but we know that conversions are really all that matter.

Like What You See?

Let GreenBananaSEO help you with your search engine optimization needs; don’t rely on other SEO companies preaching impressions and clicks when conversions are what matter. Give us a call at (978) 338-6500 or email us at sales@greenbananaseo.com to get your search engine optimization started today.

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Need more than just Search Engine Optimization? Other marketing services we offer are:

  • SEM
  • Social
  • Display
  • SEO
  • Web
  • Visitor Tracking
  • Call Tracking
  • Sensitve Advertising such as: CBD, Cannibus, Vape
  • Analysis

How Can We Help?


About GreenBananaSEO

GreenBananaSEO is a full service agency providing search engine optimization (SEO), online advertising, website development, and everything in between. GreenBananaSEO finds the right digital advertising recipe for each client, rather than forcing clients into canned solutions like another agency might do. With every client, GreenBananaSEO focuses on conversions, which are meaningful actions that drive your business. Conversions can be online inquiries, leads coming through your door, or ecommerce sales. GreenBananaSEO is passionate about connecting the right people to your business every day. With us, the future is ripe with possibilities.

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