How exactly do we as a display advertising agency build the right audience’ We find people based on individual internet data elements, including:
- Operating system
- Browser Type
- Intent-based search data
- Site content
- Browsing behavior
- Client CRM data
Using unstructured, elemental data instead of pre-packaged, brokered and arbitrary audience segments, our display advertising agency creates truly customized audiences with the right potential customers for each and every client.
A Display Advertising Agency Constantly Optimizing Audiences
Our campaigns are optimized in real time to refine audiences even further, maximizing your budget toward conversions. As a display advertising agency, we focus digital campaign management on:
- Search keywords
- Contextual keywords
- CRM data
- IP data
- Frequency Capping
- Whitelists and blacklists
- Recency range
- Viewability and ad position
- Elemental data overlays
Audience Expansion from a Targeted Display Advertising Agency
GreenBananaSEO is a display advertising agency that believes in finding the right people for your business, but we can also grow our digital audiences in a carefully crafted way. Using unstructured data lets us know the exact data elements that lead to conversions so we can replicate those digital elements in highly accurate look-alike models.
We’re also the only display advertising agency with its own classification engine for contextual targeting. We crawl and categorize websites to perform these types of digital targeting:
- Keyword Contextual: We can create our own contextual category by uploading keywords that define the pages on which we want banner ads to appear.
- Category Contextual: Target websites that fall into one or more of 300 contextual categories as defined by the Internet Advertising Bureau and see banner ad performance by category.
- Combined Contextual: Target websites that contain selected keywords and have also been classified into certain categories.
Our Display Advertising Agency Also Does Geofencing
Geofencing software lets us reach digital audiences using physical location. As a display advertising agency, we draw a virtual fence around buildings or outdoor spaces like parks and show banner ads to people who enter the virtual fence. Geofencing is a great option for clients focused goals such as increasing foot traffic or targeting events like trade shows and expos with their ads. Consult with us about how geofencing solutions work and helps our clients.
Contact Our Display Advertising Agency
Contact GreenBananaSEO for a display advertising agency that will make sure your digital display campaign achieves what matters’conversions. Call us at (978) 338-6500 or email us at firstname.lastname@example.org or by using our quick contact form.
GreenBananaSEO is a full service display advertising agency providing search engine optimization (SEO), online advertising, website development, social media management services and everything in between. GreenBananaSEO finds the right digital advertising recipe for each client, rather than forcing clients into canned services like another display advertising agency might do. With every client, GreenBananaSEO focuses on conversions, which are meaningful actions that drive your business. Conversions can be online inquiries, leads coming through your door, or ecommerce sales. GreenBananaSEO is passionate about connecting the right people to your company every day. With us, the future is ripe with possibilities.
Our Display Advertising Agency History
Tired of overused buzzwords from other agencies like ‘keyword clusters,’ ‘behavior diagnostics,’ and ‘search influencers,’ GreenBananaSEO saw an opportunity to rid the world of flashy sales presentations that made SEO look like black magic. We watched as display advertising agency prices to clients rose to new heights while services, performance and accountability kept sinking, fast.
Enter the GreenBananaSEO display advertising agency. We’re a scrappy, hard-working company passionate about effective solutions that connect businesses with prospects. We’re a display advertising agency laser-focused on performance, and we strive to build trustworthy relationships with each and every client. We keep services simple by doing the work and communicating with our clients clearly and often. While ‘accountability’ and ‘strategy’ have become buzzwords to everyone else, we let our results do the talking. No more lip service. We’re happy to talk the talk, but we think it’s easier to be an display advertising agency that just provides the kind of undeniable services, effective performance and continual results that speak for themselves.